Top Health and Fitness Apps on iOS in Europe, Q4 2024

In the fourth quarter of 2024, the top health and fitness apps on iOS in Europe showed varied performance in terms of downloads, revenue, and active users. Here's a closer look at how these apps fared:

Strava: Run, Bike, Walk experienced fluctuations in weekly revenue, starting at approximately $1.1M and decreasing to around $712K in mid-November, before climbing back up to $1.1M by the end of December. Downloads peaked in late December at about 131K, while active users saw a significant increase, ending the quarter at around 7.7M.

For Flo Cycle & Period Tracker, weekly revenue showed a steady rise, reaching a peak of $729K in late November. Weekly downloads also increased, with a notable peak of 183K in the final week of December. Active users remained robust, ending the quarter at approximately 11.4M.

The YAZIO: AI Calorie Tracker saw a remarkable spike in revenue at the end of December, reaching approximately $1M. Downloads followed a similar pattern, with a sharp increase to 147K in the last week. Active users also surged, ending the quarter at about 1.9M.

Zwift: Indoor Cycling Fitness maintained steady revenue growth, peaking at $452K in the week before Christmas. Downloads increased gradually, reaching 9.5K by the end of the quarter. Active users grew consistently, with a final count of approximately 46K.

Lastly, MyFitnessPal: Calorie Counter had a notable increase in revenue at the end of December, reaching $483K. Downloads also saw a significant rise to 91K in the final week. Active users spiked to about 1.7M by the end of Q4.

These insights are based on data from Sensor Tower, offering a detailed view of the app market dynamics in Europe. For more in-depth analysis, visit Sensor Tower's platform.